Brazilian (keratin) hair straightening. Tested for myself. Photos before and after

Nowadays, there are many ways to give your hair a healthier and more polished look. One such procedure is Brazilian hair straightening. Reviews about this type of straightening are quite different. Some claim that this procedure can make curls manageable, silky and smooth, strengthening them from the very roots.

beautiful hair

Some insist on the negative impact of the drugs used on the hair structure. One way or another, only those who have tried this technology can declare its effectiveness. Next, we will analyze reviews of Brazilian hair straightening from people who have undergone this procedure.

Brazilian Blowout – what is it?

Before undergoing the procedure, every girl should read reviews about Brazilian keratin hair straightening Brazilian Blowout. Like oh, it all depends on the professionalism of the stylist. A true guru in his field will definitely ask the client in advance whether she used strong drugs before the procedure. It could even be simple antibiotics. Therefore, in this case, safety comes first. After clarifying this point, the master can safely begin the procedure.

All doubters are introduced to a huge number of positive reviews about Brazilian hair straightening. The photos of beauties after the procedure are so good that clients simply cannot resist the sight of silky, shiny curls and usually become the next “victims” of this ritual.

hair look after Brazilian straightening

Consequences and harm to health

It is worth noting that Brazilian keratin hair straightening is not a completely safe procedure. There is a risk of negative consequences: formaldehyde poisoning and hair killing due to incorrect procedure.

Is keratin hair straightening dangerous?

The result is waves of perfectly straight and healthy-looking curls.

Several years ago, British scientists discovered that when performing keratin hair straightening, the products used in this procedure release a poisonous gas - formaldehyde. It is dangerous both for the client and for the specialist performing a cosmetic procedure to restore hair. Therefore, you should pay attention to what products will be used for your curls procedure, because your future health depends on it. By the way, most often the specialist specially puts on a gauze bandage during keratin restoration to avoid gas entering the body.

You may be interested in: Comb straightener for hair care

Also very important is the fact that any mistake by the specialist is fraught with negative consequences for your hair.

Who is suitable for Brazilian keratin hair straightening?

Since, first of all, Brazilian hair straightening is aimed at the restoration process, it is necessary precisely for those whose curls are in a painful state. If your hair is: damaged, thin and brittle, curly and unruly, with split ends or perhaps already noticeably lost strength, then the keratin restoration procedure is simply necessary for you!

Don’t forget that Brazilian hair straightening will easily smooth out your curly or kinky locks.

If you have long dreamed of long, straight hair, then it's time to turn to a professional hairdresser. The result will not be long in coming; immediately after the procedure you will find luxurious and smooth curls, which, with proper care, will remain that way for a long time!

Origin and characteristics

The Brazilian Blowout brand gets its name from exotic ingredients native to South America. These are, firstly, acai berry extracts (a natural source of antioxidants), camu camu fruit extracts (a source of vitamin C), anato seed oils (protect against ultraviolet radiation).

Also, the Brazilian Blowout technology contains the amino acids necessary to create a protective layer. They are the ones who smooth and seal the hair scales. This action of amino acids allows you to remove frizz and waves from your hair.

long straight hair

According to reviews, Brazilian keratin hair straightening can straighten curls 100 percent, but can also maintain or weaken curls. The advantage of this technology is the gentle non-chemical restoration and improvement of hair structure due to the herbal components of the cosmetic product. The Brazilian Blowout technology has a certificate of state registration of the EURASEC standard and a state certificate confirming the safety of the product.

The effect of keratin straightening - what will happen to your hair after the procedure

The effect of keratin straightening is the effect of active components on the hair structure. Previously it was formaldehyde or its derivatives, now it is, for example, glyoxylic acid. There are also products with natural acids in the composition: malic, tartaric. But products with formaldehyde continue to be produced. Therefore, read the ingredients carefully. Formaldehyde is a gas and is usually hidden in liquid formulations under the name methylene glycol. It appears in the form of vapors during thermal exposure when you iron the strands. Therefore, good ventilation, gloves and respirator masks will help you.

Now they have learned to make keratin compositions safer than at the dawn of the appearance of keratin. Quality brands care about their customers and reputation. Products are sold only to certified and trained professionals.

  • The main purpose of the composition is straightening. Keratin tames the most unruly curls and is able to straighten any curls and frizz.
  • In addition, modern formulations are enriched with various useful components with caring properties. Under the influence of temperature, keratin fills damage in the hair and seals the structure, creating a protective film on the surface.
  • The curls acquire shine and manageability, the fluffiness disappears, they stop getting tangled.
  • There is no need to style your hair after washing; it retains a smooth structure for 4-6 months.
  • After the composition stops working, the hair returns to its original state.

Start of the procedure

Preparation for Brazilian keratin hair straightening, reviews of which we review in this article, requires some additional and significant procedures. First of all, this means thoroughly washing your hair with deep cleaning shampoo. As the experts say, Brazilian keratin hair straightening is impossible without cleansing and completely degreasing it from various contaminants - dust, styling products, microparticles of soot that fill the air of big cities. After deep cleansing, the hair scales open up and allow the product to lie more evenly. According to reviews, Brazilian Blowout hair straightening requires 3 to 8 cleansings with targeted shampoo, depending on hair type.

Kerating process

You can carry out this procedure at home, however, without experience and the ability to deftly handle a hair straightening iron, you may not get the effect you expect.

Especially for this process, there are keratinization kits on sale, which usually include three components: shampoo for deep cleaning, keratin itself and shampoo for caring for curls after the procedure.

After you have washed your hair with a special shampoo, keratin is applied to your hair, and then strand by strand you iron it. Further care will consist of washing your hair with a special sulfate-free shampoo.

"Height" of the procedure

According to reviews, Brazilian keratin for straightening hair should be applied to the hair strand by strand so that there is some gap left near the roots - this will help maintain the volume of the future hairstyle. As many satisfied customers say, the smell of the product is quite faint and pleasant.

Brazilian straightening - before and after photos

According to stylists and manufacturers, the Brazilian Blowout product does not contain chemicals and consists entirely of natural ingredients that are suitable even for pregnant and lactating women, allergy sufferers, as well as those with sparse and fine frizzy hair. As numerous reviews confirm, Brazilian hair straightening gives absolutely everyone the opportunity to achieve the hair of their dreams!

If you are concerned about the damaged appearance of your hair due to split ends, then resourceful hairdressers will find excellent means for sealing them, you just need to ask for this service in the salon. As the stylists themselves say, they are not delighted with the name “Brazilian straightening”; they are more satisfied with the word “smoothing”. If we compare this technology with others, it can be noted that Brazilian Blowout is in no way associated with chemical exposure. After the procedure is completed, all processes inside the hair are completed, so you can wash your hair on the same day and even pin up the strands without fear of creating creases.

After the hair is completely treated with the product, it’s time to use a hot hair dryer. Even at this stage, people notice that the unpleasant odor does not appear. Stylists are absolutely sure that the smell will not irritate the eyes of their clients, as they are confident in the quality of this product.

Procedure technique

In terms of composition, keratin is a special protein that makes up 88% of our hair. Thanks to the large amount of protein, they become as shiny and strong as possible. However, after exposure to external factors, there is less keratin in the hairs, so they fade, split, break and fall out. To improve their condition, the hairdresser applies a special keratin composition to each strand and then straightens them with an iron. Under the influence of high temperature, keratin completely envelops the hair and penetrates inside, where it remains for a certain time, restoring its structure.

Benefits of Keratin

The advantage of this technology is that the hair becomes healthy, shiny, moisturized and absolutely straight. After it, your hair will be free of tangled strands and frizz. This effect lasts on the hair for about 2-6 months, as it is gradually washed out. The keratin composition is selected for any hair type. Thanks to such technologies, hair is easier to style, it holds its shape well and does not become electrified. Even if chemistry has already been done, after two months you can apply keratin coating to the strands. Moreover, with each procedure, the hair will acquire a healthier appearance.

Disadvantages of the method

The only main disadvantages of keratin coating are the high cost, strong odor and long procedure (can take up to 4 hours). In addition, a woman may experience an allergic reaction on her scalp or the appearance of dirty hair. In addition, after keratin treatment, you will need to care for your hair with special products to prolong the effect obtained - these are masks, balms.

Some nuances

It is worth considering, however, that many now find it expedient to counterfeit this product and sell it cheaper. For example, for 30-50 dollars. You need to be wary of such offers, since the real Brazilian hair straightening procedure, reviews of which can be read in this article, cannot be cheap, the minimum cost, given the richness of the product, should be about $100, of course, this will also depend on the length and the thickness of the client's hair.

straightening frizzy hair

The technology of using Brazilian Blowout products requires a competent approach, therefore, in order for domestic specialists to master this technique, stylists from abroad are invited to conduct seminars. They will provide proper guidance and training until all the nuances are fully understood. Such knowledge includes information such as the minimum amount of product to be applied, the distance to the hair roots, the number of strokes of the iron over the strands to secure, etc. There are plenty of nuances here, but only a clear example and practice will solve the lack of knowledge. That is why salons whose masters intend to develop professionally by attending training courses receive the title of “expert salons.”

Hair straightening steps

To straighten hair, you need to use a whole range of preparations: a special product, shampoos and masks. The straightening process itself takes place in several successive stages.

  1. Preparatory. This is the most important part of the process and requires washing your hair 2-3 times with deep cleansing shampoo. If your hair has a hard structure, you should wash and massage your head more thoroughly. To do this, keep the shampoo on the head for 3-4 minutes, due to which the hair scales open and accept protein from the outside. Next, the hair is dried, but not completely, but 80%, so that it is a little damp.
  2. Application of the composition. The composition is applied to the entire length of the strands, starting from the back of the head. The strands are separated, moving 1 cm away from the roots. It is not necessary to apply the substance to the roots, as it dries out the skin and causes irritation and redness. However, if the hair is very curly, then the composition is applied in a thin layer to the root zone. After the drug has been applied, all strands are combed, distributing it along the entire length. And if this is not done, then after drying with an iron, the unprotected areas will be burned. Everyone knows that the ends of the hairs are more damaged than the other part of the strands. Therefore, more substance is applied to them. However, you cannot apply a huge amount of the composition, since the excess is practically not absorbed, so it will be burned with the iron. Because of this, the hair will take on a greasy effect. After applying the product, the master combs the strands for 3-5 minutes, and the composition itself should be kept for 15-20 minutes.
  3. Blow dry. After applying the composition to your hair, you need to dry it with a hairdryer until completely dry with cold air. This will prevent the appearance of unpleasant odors and fumes.
  4. Straightening with an iron. Since keratin has a fairly strong structure, at a temperature of 230 degrees it is able to form keratin fiber; it is this substance that covers the hairs. To get a good result and ideally straighten short or long hair, you must fulfill the main condition - the temperature cannot be lowered. Otherwise the hair will not be sealed.

The final touches

The final step in the Brazilian Blowout procedure is straightening using titanium straighteners.

beautiful hair after Brazilian straightening

Such styling products differ from the usual ceramic ones by innovative temperature technology, which evenly distributes heat by maintaining it at a constant level. This procedure is simply necessary in order to seal the product into the hair structure to preserve the result on the hair for up to 12 weeks. To prolong the effect of the product, you can use products intended for home hair care: for example, an acai-based deep conditioning mask, a smoothing shampoo or conditioner, a daily hair serum, a thermal protective balm, and so on. If you use all these products on an ongoing basis, then you can do without keratin straightening, since the palette of the presented products can lead to the same result, but with a greater time investment.

Pros and cons of keratin restoration

The described procedure has both advantages and disadvantages, which every girl who is about to experience hair restoration using keratin should know about. First of all, you should describe the positive aspects of the process, and it’s better to start with the cosmetic effect. Girls whose hair splits, flakes and has a faded appearance can forget about such problems for about six months. Thanks to the main component, which penetrates deep into the hair shaft, you can observe a significant thickening of the hair, acquiring additional elasticity and strength.

At the same time, we can absolutely say that preparations enriched with natural proteins contribute to the deep treatment of sick and depleted curls. Keratin fills all the damaged space of each hair, creating perfectly smooth hairs with a beautiful, healthy shine. The positive side also includes the fact that after the sealing process you can completely safely use paints that will no longer cause much harm to the strands.

As for the disadvantages, there are not so many of them, but some of them may serve as a refusal to straighten. These disadvantages include:

  • duration of the procedure, which can last more than 4 hours;
  • the cost of the process is very high;
  • High temperature irons are used to seal the keratin;
  • special hair care is required upon completion of the procedure, etc.

Completion

After each strand is smoothed on the client’s head, it is time to wash her hair. There is no need to apply shampoo at this stage, only as a final step a special strengthening mask is used, which is washed off after 3 minutes. Next, the hair is dried with a hairdryer. As many girls say, this procedure completely changes their appearance - the hair seems to glow from within, softly flowing in rivulets over the shoulders of its owners. As it turns out, many Hollywood stars are fond of this procedure. Among them are such famous names as Nicole Kidman, Salma Hayek, Jennifer Aniston (the face of this brand), Cameron Diaz and many others.

The result is obvious!

The Brazilian hair straightening procedure is over, and in the mirror you already see an updated version of yourself, more well-groomed, radiant and so happy!

Only after completion, many clients have a number of questions. Here they immediately begin to ask whether it is possible to swim in a pool or the sea, and what is the effect of salt or chlorinated water on newly straightened hair. As stylists say, care products from the Brazilian Blowout series and other manufacturers allow you to maintain the effect for a long time. That is, proper care decides everything! This means you can swim in the sea or pool without fear of consequences.

Cons of keratin straightening

Unfortunately, there were some negative aspects. Firstly, hair is processed at high temperatures, and cheap products contain formaldehyde, the smell of which will be felt throughout the entire process. It is absent in expensive formulations.

Secondly, the keratin coating weighs down the hair, which can lead to hair loss. Also, the volume will temporarily go away; it will return only one to two weeks after straightening.

Thirdly, you will have to wash your hair more often, since straighter curls get dirty faster due to the fact that the hairs are closer to each other and are saturated with sebum in less time.

The procedure is also contraindicated for pregnant women. The evaporation of substances during the use of an iron can have a negative effect on the expectant mother and child.

Is it possible to curl your hair after the procedure?

Straight hair is the prerogative of weekdays, but on holidays you really want to show off your curls. As it turns out, Brazilian straightening does not limit your actions - you can curl it, and generally do whatever you want with your hair.

hair after straightening procedure

Any styling will now look neater and last much longer. Owners of tight curls, stylists say, can either completely or partially straighten their hair, leaving, for example, a playful light wave. Over time, the difference between smoothed and regrown hair will be almost unnoticeable, since the film will be washed off from the hair gradually. The procedure can be repeated without any restrictions.

Thoughts on Brazilian Blowout Products

As we have already found out, Brazilian Blowout is a professional product for smoothing hair of a new generation, which is eagerly used not only by “mere mortals”, but also by Hollywood stars. This procedure smoothes and almost completely straightens fluffy and wavy hair, restoring its structure, adding shine and ease of combing and styling. Brazilian straightening is great for hair that is damaged, colored, has split ends and is unruly. If you take proper care of your hair, the results will last up to three months.

You should trust your hair only to trusted hairdressers and salons where they strictly adhere to technology. The professionals in such places are constantly improving their skills and can offer a whole range of caring procedures.

Competition, or Brazilian keratin hair straightening Cocochoco

Along with many manufacturers of keratin hair straightening products, there is another fairly well-known Israeli brand Cocochoco, which promises, instead of three months, that the result will last as long as five! Of course, you shouldn’t rely on the manufacturers’ words. The main thing here is to pay attention to reviews from real people. Yes, many people find this procedure useful, but there are also dissatisfied ones who claim that the effect wears off prematurely. Although it is difficult to identify the culprit here - poor care leads to a decrease in the effectiveness of the procedure. And this is entirely the responsibility of the client himself.

Recommendations for use

The keratin hair straightening procedure itself is not cheap, so it is very important that the effect after it lasts for a long time. If you follow all the recommendations given by professionals, you can extend the life of your curls, and they will retain their original appearance for a long time.

If you decide to use the hair keratization service, you should forget about using ammonia dyes. You can resort to the procedure of coloring your curls no earlier than after 10 days. You should also refrain from going to the sauna and bathhouse, where there is hot, humid air, which has a negative effect on your hair. You should also exclude visiting the pool.

Sea water washes keratin out of hair the fastest. Therefore, it is better to resort to this procedure after you return from vacation.

What's the advantage?

According to the manufacturers, Cocochoco Brazilian hair straightening helps to achieve the smoothest possible hair without a yellow tint. The product has a denser and more viscous consistency, allowing it to saturate the hair shafts and absorb as much as possible. The procedure restores and straightens hair even in the most difficult cases. Brazilian straightening using this product is not accompanied by chemical exposure. The entire effect is ensured due to the positive reaction of protein compounds and nutritional hydration. After the procedure, the hair promises to be soft, silky and smooth, like that of movie stars.

The composition of Cocochoco straightening products includes exclusively natural substances, including components of the Dead Sea, as well as essences of about 10 different medicinal plants that provide therapeutic and health benefits.

We will not advise you to choose any specific remedy. As practice and reviews from many people show, it’s not so much about the procedure. Your own efforts to care for your hair can also have a positive impact on its recovery. However, Brazilian hair straightening is definitely a worthwhile procedure. Dare and shine!

general information

The essence of this straightening is as follows: liquid keratin, together with other restorative substances, when applied, penetrates the hair shaft and fills its voids. Smoothing occurs due to the fact that the composition does not have a destructive effect on disulfide bonds, but gently stretches them while relaxing them. In this case, the restoration of curls occurs both from the outside (visually) and from the inside.

Brazilian hair straightening reviews

This procedure not only makes your hair healthier, it also removes frizz. It also allows owners of curly hair to remove hated waves for a long time.

Most women, when choosing Brazilian hair straightening, leave only positive reviews, which characterizes the procedure only from the best side.

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